Paid Advertising
Our Paid Advestising Method
Probably 95% of companies are not exhausting the resources that they should be in this area of marketing. There are hundreds and even thousands of places to go to advertise your business in most cases. It doesn't matter what your business is, there is probably going to be a customer somewhere looking for dental floss for dogs or whatever you are selling.
Paid advertising brings in immediate traffic that is very attractive to every company. In most cases, there is going to be at least some way to profit from paid ads whether it be through Google Adwords or consumer shopping engines. You will pay a certain cost per click, per thousand impressions, per order/lead, or per month (for banner ads). We help you get this all set up and running so that you get immediate traffic in addition to your organic traffic. Google Adwords & Bing AdcenterAdwords & Adcenter are the two main search engine paid advertising methods. This is the easiest way to get traffic to your website. With SEO you often have to wait some time until your website begins to get indexed and establish itself as an authority. However, with paid advertising you get immediate traffic to your site.
The downside to this form of advertising is that it requires immediate payment per visitor with costs typically ranging anywhere from $0.10 to $2.00 per click/visitor. But with the proper analytics set up you will find that you can closely monitor your ad spending and make sure that you are making more money back than what you have spent to get that traffic. Comparison Shopping Engines (CSE)There are various CSE's where you can go to bring in more qualified traffic to your store. One of the more popular CSE's is NexTag. But there are many options. Our recommendation is to try them all and see which ones bring in positive ROI.
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